July 22, 2021
  • July 22, 2021

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Out There Media and MTN Nigeria launch telecom-focused mobile advertising – VanillaPlus

by on July 21, 2021 0

Over there the media (OTM), a global provider of mobile advertising and data monetization, has launched its proprietary mobile advertising technology Mobucks with the mobile operator, MTN Nigeria. OTM’s technology, combined with its network of brands and branded agencies, is expected to strengthen the mobile operator’s digital advertising strategy, boosting interaction and engagement of...

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Publicity for utility merger proposal costs over $ 1 million »Albuquerque Journal

by on July 21, 2021 0

………. ………. ………. ………. ………. ………. ………. ………. ………. ………. ………. ………. ………. ………. ………. ………. ………. ………. ………. ………. ………. SANTA FE – Public Service Company of New Mexico invested more than $ 1 million in advertising from March through June to sell its proposed Avangrid merger to the public. Of the four...

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Disney + Hotstar SVP & Head-Advertising Gulshan Verma resigns

by on July 19, 2021 0

Disney + Hotstar SVP & Head-Advertising Gulshan Verma called for an end. He was responsible for Hotstar Ads Business covering sales, sales strategy, operations, AdTech / Data partnerships, branded content studios (Hotstar Brand Lab), measurement / ROI and customer marketing. The email sent to Star India requesting confirmation of Verma’s departure went unanswered until...

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How technology is redefining digital advertising

by on July 17, 2021 0

Digital advertising sets itself apart from conventional forms of advertising by tracking and measuring campaign ROI with high precision in real time By Khushboo Solanki Sharma Technology has revolutionized the digital advertising landscape, and the Covid-19 pandemic has accelerated the digitalization process. In an age of fierce brand competition and information-flooded social media, technology...

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