In the wake of the Adthos ad server, Chapter 2 of the Adthos platform is launched today. Adthos Creative Studio is the world’s first browser-based digital audio workstation. Not only that, it also brings to market for the very first time AI-generated, broadcast-grade synthetic voice technology with specially formed synthetic voices for use in audio advertising.
With Creative Studio, advertisers and broadcasters will be able to collaborate online to create and edit powerful, targeted ads that combine music, live recording, and computer voices.
According to the creators of Creative Studio, it offers more than just a text-to-speech tool, also allowing users to bring audio to life with full audio mixing tools including trimming, EQs, compressors, and more.
There are also multiple possibilities to target ads based on location, demographics and, thanks to dynamic data insertion, even changing conditions such as weather, sports match results or price books. and inventory.
Users will be able to record their announcement live or choose from a library of synthetic voices to create their audio, from standard AI voices to professional voiceover artists, including Emmy Award winners, actors with over 100 announcements on IMDB, and some of the TOP 10 talents on the air in the US market. There are currently 40 synthetic voices available in different price categories, with more being added all the time.
CEO of Adthos, Raoul Wedel, says: “This is perhaps the most exciting project I have ever been involved in, and it is no exaggeration to say that it will revolutionize the industry. I can’t wait for people to experience it for themselves. It’s really good to put some power back into the hands of traditional broadcasters, giving them the tools to compete with the big tech companies online.
More information is available at www.adthos.com/ creative-studio